Despite a second weekend at the top of the box office, the bad news accumulates for Fantastic Four

The Fantastic Four film retains first place in the box office during its second. However, operating weekend. Furthermore, Despite this apparent success, the feature film faces a significant drop in attendance, suggesting less favorable perspectives for the future.

Noticed fall for the new Opus Marvel

This weekend. Similarly, The Fantastic Four: First Steps wins again at the top of the American box office. However. Furthermore, behind this apparent success, the studio Marvel To all the reasons to remain cautious: the film undergoes a drop in attendance by almost 66% compared to its launch. For example, A dropout similar to that recorded by Captain America: Brave New Worldbut clearly higher than the declines noted for Thunderbolts* (56%). Furthermore, for the recent Superman (53%).

Between despite second weekend top box records. uncertainties

Despite everything, if the estimates are confirmed, The Fantastic Four: First Steps will reach a cumulation of about 198.4 million dollars on American soilthus heaping the annual scores of Thunderbolts* and Captain America: Brave New World. These performances would place it on the point of becoming one of the greatest successes of Marvel Cinematic Universe. (MCU) This year in the United States.

Paradoxically. the start of the film had positively surprised the industry: thanks to a favorable word of mouth and a note “Certified Fresh” on Rotten Tomatoes, he had garnered $ 117 million domestic dollars and 216 million internationally during his first weekend-a score certainly lower than that of the last Supermanbut largely praised in a context where Marvel was on the disappointments.

The evolution of habits in front of the Marvel blockbuster

However. what strikes today is not so much immediate success as the difficulty of maintaining the despite second weekend top box craze over the weeks. Formerly synonymous with endurance at the box office as soon as the criticisms were good. the Marvel productions now seem to struggle to retain their audience beyond the hard core of fans. The multiplication of theaters – in particular with the upcoming arrival of titles such as Freakier Friday. Weaponsor the long -awaited suite of The Bad Guys 2 – does not help.

In filigree. there is a deep change in the way spectators consume these blockbusters: the boom in streaming makes the wait more bearable and deeply modifies the commercial “legs” of the films. The last components as Thunderbolts* finally found their audience … at home.

New horizons for Marvel Studios?

Faced with this observation, the strategy adjusts. According to several sources close to the file, the studio actively rethures its post-Secret Wars. Among the tracks explored: favor emerging actors to relaunch the franchise of X-Mencontrol despite second weekend top box budgets more. carefully select which characters will wear the next feature films in order to ensure sustainable profitability.

If immediate success remains crucial for these superproductions. it is their ability to last – and adapt – which will now shape their future in a changing cinematographic landscape.