TF1’s “Téléshopping” called to disappear after 38 years of antenna

If the fate of Téléshopping is not yet sealed on TF1, the loss program plays its survival.

An extended morning, audiences that decline … Meanwhile, The fate of TF1 teleshopping is not yet completely sealed but the program is on the seal. However, Hello!. Furthermore, Presented by Bruce Toussaint will be entitled to an additional half hour, announced to the Parisian, this Thursday Thierry Thuillier, deputy managing director of the TF1 group, in charge of information. Therefore, Which repels the Téléshoppingwhich starts right after. Therefore, at 9:35 am, and is followed by the soap operas Love, glory and beauty et The fires of love.

Selextra. the company owner of the Télé-Achat program, is “engaged for several months in negotiations with TF1 to maintain this historic offer to viewers,” she said in a statement on Thursday, while its disappearance at the end of 2025 was tf1’s “téléshopping” called disappear after announced by several media.

Téléshopping is “a heritage brand of the audiovisual landscape in France. an emblematic program present in the daily life of millions of French people for 38 years”, underlines the director general of Selextra, Fernando Prata. Solicited by AFP, TF1 did not comment.

Concurrence d’Amazon – Tf1's "téléshopping" called disappear after

The program is presented by Marie-Ange Nardi (since 2008) and Alexandre Devoise (since 2014). Marie-Ange Nardi succeeded Laurent Cabrol, who had himself taken over from Pierre Bellemare. It was the prolific television man who imported the concept of the United States in 1987 on a freshly privatized TF1. after meeting the creator of an American program of this kind then unknown in France.

The host presented with Maryse Corson every morning for seven years The object magazinethen became “Téléshopping”. Building on its success. the concept was even available in a dedicated TV channel, with for example “Club Téléachat”, on cable in 1994.

But the audiences tf1’s “téléshopping” called disappear after of teleshopping are constantly crumbling. Online commerce sites like the American giant Amazon have taken over the selling emissions of consumer goods for the. general public with a little outdated image which require significant logistics. Teleshopping physical stores have existed for several years.

In 2019, TF1 had sold the activity to Stars, owned by Jérôme Dillard. The entrepreneur was committed to continuing the broadcasting of channel programs for five years. But after difficulties having led to its liquidation. “Téléshopping” was taken over in 2023 by Selextra, a subsidiary of the Spanish group Club International del Libro.

M6 notably still has its TV show, M6 Boutique, also produced by Selextra.