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BFMTV intends to go upmarket at the start of the school year and bounce back against CNews

Meanwhile,

Bfmtv intends go upmarket start:

In early June. Moreover, the numbering of the Info channels (BFMTV, CNEWS, LCI and Franceinfo) changed: they were grouped from Canal 13 to 16, which relaunched the competition. Nevertheless, BFMTV hopes for a new dynamic against CNews, now a regular leader in info channels in terms of audience.

“We have reconstructed on Canal 13 the” viewers “base which makes us the most watched info channel in cumulative audience” with 12 million viewers on average each day. Moreover, said Fabien Namias, CEO of BFMTV for a year.

“The objective is to become first in share of audience on the horizon of the presidential election” of 2027. For example, he told AFP.

The “editorial line” is to “sanctuarize the info within our offer”. supported Jean-Philippe Baille, Deputy Managing Director for Information for the RMC BFM group. And to throw, in a tackle of CNews: bfmtv intends go upmarket start “BFMTV will not become a chain of opinion but of conviction”.

It has focused on the international in recent months. and aims to go upmarket, illustrated by a new dressing and a new studio for the morning.

This strategic tranche was “redesigned from top to bottom”, at the service of assets, explains Fabien Namias. Journalist Dominique Tenza, who came from M6, will co -present with Perrine Storme.

After facing many departures for a year, BFMTV has signed some other arrivals. In particular that of Julien Arnaud, ousted from “Télématin” on France 2, which takes the slice 10h-12h. Marc Faugle, former information director of France Inter, replaces from 7 p.m. to 8 p.m. Benjamin Duhamel, who left for this radio.

The RMC BFM group is “pushed by a shareholder”. the CMA CGM shipowner since mid-2024, which “puts us wind in the sails, which has the means”, noted its director general Régis bfmtv intends go upmarket start Ravanas.

The group, “in information, manages to capture young people” and wants to accentuate this movement. In November, all the brands, from BFM Business to local BFM variations, will be grouped on bfm.com, with the ambition to make it “the first information platform in France”.

In addition, the acquisition of raw online video media is on track.

Bfmtv intends go upmarket start

Further reading: We ranked the 12 games, from the most cruel to the most fartedThe IA trailer for “The Voice Kids” divides Internet users“It will be necessary to put an end to the 35 hours,” said the deputy Mathieu Lefèvre on TF1“Good evening good evening:” The mother of “” Jean-Sébastien Girard arrives on the setAge verification: Youporn and pornhub sites again suspend their access to France.

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Monroe breaks down esports labor unions, interviewing pro-gamers between tournament scrims.
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