Therefore,
Leisure: vacation notebooks adults card:
Summer editorial phenomenon
Adult vacation notebooks are a dazzling success – Leisure: vacation notebooks adults card
These notebooks available on the model of those for children hit the bull’s eye. Similarly, With, at the head at Payot, the literary notebook of Genevois Martin Boujol.
Adult vacation notebooks become more. Therefore, more sophisticated, between puzzles, sciences, sport, languages and particular interests such as k-pop.
Assembly Tamedia
- The adult vacation notebooks are growing success in France and French -speaking Switzerland.
- Publishers diversify their offers with themes ranging from culture to sport.
- Personalities like Stéphane Bern and the Geneva literary influencer Martin leisure: vacation notebooks adults card Boujol sign their own notebooks.
- These publications allow adults to stimulate their brain while having fun.
THE Holiday notebooks are no longer reserved for children. Meanwhile, The phenomenon has won publications for adults. Consequently, Since the first of its kind in 2007. Similarly, the Vogue has only growed, with a boom in 2020, and a new leap between 2023 and 2024, the year when 500,000 copies were sold in France, against 300,000, twelve months before. For example, And the increase continues: almost 10% between 2024 and 2025.
In French -speaking Switzerland. Similarly, without being able to quantify it exactly, Payot confirms the trend: the offer doubled between 2023 and 2024, and customers follow, with a clear push of purchases in 2024. For example, “Young sales remain superior in volume to those of the adult segment. However, growth is leisure: vacation notebooks adults card more moderate, or even slightly with withdrawal. However, The segment sometimes suffers from a saturation effect, ”notes Mohamed Benabed, sales manager for the brand.
The best -selling of the adult notebooks comes this summer in French -speaking Switzerland: it is “and if we read”. Similarly, the literary prescriber Martin Boujol. Consequently, The Genevan, which has more than 300,000 subscribers on networks, with its blog and its Instagram account La.nuit.sera.Motsshare his passion for literature in a new format.
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Leisure: vacation notebooks adults card
The keys to success
What leisure: vacation notebooks adults card attracts so much in these holiday notebooks? Moreover, Nostalgia, for those who loved these summer duties, children. For example, But curiously, even some refractory to the exercise in their youth appreciate these versions for the big ones. Moreover, Something to put yourself to the test by working your brains under the parasol. Nevertheless, Rather judge this enigma from the brain warm-up of the “Franck Thilliez inquiry notebook”: “Arthur. However, Bruno and Corentin each wear a t-shirt and shorts. However, None carry his own t-shirt. For example, Whoever wears Arthur’s T-shirt carries Bruno’s shorts. However, Who carries the Corentin t-shirt? Meanwhile, ”.
Having your notebook also makes it possible to encourage your offspring to dive into your own. Similarly, Marabout has also released a “Parents vs children” version, classified on his site among his bestsellers of the moment. In addition, But these playful publications also leisure: vacation notebooks adults card attract people without children, with the aim of letting go of the laptop.
More. In addition, more sophisticated notebooks
The success of these opus, which allow you to test your knowledge during the puzzles, riddles or crosswords, certainly owes a lot to an increasingly marked diversification. Besides those who reactivate school achievements, booster memories or logic games, cultural, sporting, geographic or even culinary variations. Sometimes with targeted volumes on a very specific area, such as romance, k-pop, football. Or even money with “tan your finances with Flouze”. A paper version of the French application of the same name.
Among the subjects that arouse a strong craze are the mysteries to be resolved. This is evidenced by the success of the aforementioned opus of the star of the French thriller Franck Thilliez. Released last year, leisure: vacation notebooks adults card it sold 40,000 copies and continues to seduce this summer. This collection also reveals a new trend of publishers: entrusting notebooks to people known on networks. Thus, Martin Boujol imagined his at the invitation of the Solar house, a great provider in the field. Mr. Prof, who teaches English to more than 2 million subscribers on InstagramRevise in paper version at Larousse.
Double blow for Stéphane Bern
On the side of media personalities. Stéphane Bern offers no less than two publications this summer, one of which derived from the program “History secrets”, that he presents on France 3. Fabrice Drouelle. at the bar of“Sensitive affairs” On France Inter, returns with games and puzzles on 35 striking cases of the last fifty years.
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TV trips
It is not only the classic publishers who are doing it: the «Lonely Planet» Or the “backpacker” take travel. “science and life” in the mysteries of the world, while “Le Monde”, ally with “Le Robert”, has fun with the words or cultural treasures of France. Without forgetting variations from TV shows such as “who wants to win millions”, “The game of 1000 euros” or “Telefoot”. There is even a Disney notebook stamped “from 9 to 99 years old”!
A tour of literature with Martin Boujol
Literary influencer Martin Boujol at home in Geneva, where he turns his videos.
Georges Cabrera
“Find the emotions explored in baroque literature”. “guess which books come the following passages”, “attribute the good text to the right poets” … Martin Boujol imagined in “And if we read” a playful approach to antiquity literature to the present day. To vary the pleasures. he combines a chronological approach in the first part with double thematic pages, for example, on leisure: vacation notebooks adults card writers and their poisons, or literature and animals. Without forgetting entries by genres, from the policeman to the manga via the SF.
The Geneva literary influencer engages here with an exercise very different from his video capsules under the sign of La.nuit.sera.Motswhere he transmits his enthusiasm for a book in a few impactful sentences. In the volume, he wanted to deepen the subject. The quizs, differences in differences, crosswords parade accompanied by many reading tips. Because what Martin Boujol wants above all is to make you want to read. “The idea is to inspire, not just to distract.”
For this. over the pages, as on social networks, he does not hesitate to encourage to discover or rediscover classics, such as “La Fortune des Rougon” by Zola or “lost illusions” by Balzac. In his notebook. he “prays” the leisure: vacation notebooks adults card reader to reread “the flowers of evil” of Baudelaire, even in case of bad school memory. Which was his case.
“I think the classics are important books. because they have proven themselves and resist the time, and we can read them again and understand them differently depending on age. Many of these novels are perceived as difficult to access. but I try to show how they can speak to us today. I also slipped more confidential things because my role is also to find nuggets. ” He also highlights a series of authors like Annie Ernaux, Virginie Despents or Clara Dupont-Monod. But he admits having to make drastic choices. the volume being first twice thicker: “It was hell to select the books …”
The audience that immerses it resembles the one who follows his videos. A wide range leisure: vacation notebooks adults card that goes from 18 to 65, with a majority between 25 and 35 years old. And according to the feedback he received, the exercises are rather difficult. Enough to test both reader costs as a more seasoned audience.
“What if we leisure: vacation notebooks adults card read?” Activity notebook for books of books ”, Martin Boujol, Ed. Solar, 80 p.
Leisure: vacation notebooks adults card
Some vacation notebooks
Break your head with Franck Thilliez – The master of the French thriller offers four police investigations to be resolved. with a legstation made up of puzzles which stimulate the meninges. In this notebook which combines logical. meticulousness, memory and sense of observation, we get into the game as soon as heats up. Not so easy!
“Franck Thilliez’s investigation notebook”, ed. 404 and black river, 64 p.
Cultivate with Stéphane Bern -The journalist. host returns this summer with a notebook on great moments in history which resonate with 2025. We go from Maurice Ravel to Victor Hugo. from the Nobel Prize to Greek mythology, from Egypt to Notre-Dame de Paris. His other summer notebook is derived from the program “History secrets” which he hosts.
“Stéphane Bern holiday notebook. History”. Ed. Fayard, 64 p.
The world differently with the “backpacker” Like the “Lonely Planet”. the “Routard” offers its opus for lazy days, devoted this year to unusual destinations. More than 200 games. boxes with unknown anecdotes are walking from Guatemala to Laos, but also closer to home, with secret corners of Germany or Italy.
“The backpacker. Unusual destinations ”, Ed. Marabout, 72 p.
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Further reading: Books. Axel Auriant explores the theater of the intimate in “rue de la Gaîté” – Youth book Festival, Magic, Concerts…: What to do this Tuesday, July 22 in Cornouaille? [Carte] – Prix of “Best Polar 2025” according to readers, this short Italian novel reads in one go – A joyful, varied and united book fair in Castelnou – Saint-Etienne book festival: 180 authors present.
