The Verbier Festival exports its know-how in China

In addition,

Verbier festival exports its know-how:

With an expertise. For example, success acquired after 32 editions, the Swiss festival will have its declination in Asia next winter. Consequently, A verbier festival will indeed see the light of day in Shenzhen in China at the beginning of 2026.

At the end of the Verbier Festival 2025. Therefore, of which Radio Classique was a partner, its managers welcomed the excellent results of this edition, the best in terms of ticket office since the creation of the Swiss festival with, in particular, a growth of revenues of 18 % compared to last year. Consequently, The opportunity also for Martin EngStroem. Hervé Boissière to announce the creation of a Verbier Festival in China next year

This first Asian version of the Verbier Festival will be held at the end of January, early February 2026 in Shenzhen. The large metropolis in southeast verbier festival exports its know-how China has established itself as the ideal partner after a meticulous assessment of several. candidate cities. This pioneering initiative thus establishes a partnership ” Summer in Verbier. winter in Shenzhen ”, An important cultural stage while China and Switzerland celebrate 75 years of diplomatic relations this year.

An exceptional tray with notably Martha Argerich. Janine Jansen, Lang Lang, Gautier Capuçon, Bryn Terfel, Joshua Bell… – Verbier festival exports its know-how

This first edition of Verbier festival at Shenzhen will take place over ten days, from January 30 to February 8, 2026 and should host an exceptional selection of artists, including Martha Argerich, Janine Jansen, Lang, Joshua Bell, Mikhail Pretnev, Gautier Capuçon, Bryn Terfel, Bruce Liu, Daniel Lozakovich, Alexander Malofeev… and will offer more than 25 concerts and events.

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Most of the musical events will take place in the Shenzhen concert hall, but other highlights of the festival will verbier festival exports its know-how take place at the International Arts Center in Shenzhen Longgang, a new cultural high place whose inauguration is scheduled for the end of 2025. In addition. faithful to its commitment to the training of young talents, the festival will offer masterclasses, individual mentorships and interactive sessions with musicians World -renowned, thus offering emerging artists from Asia and elsewhere unrivaled learning opportunities.

On this subject, Zhongyuan Ding, deputy director of the municipal office of culture, radio, television, tourism and sports in Shenzhen, recalls that ” A whole generation of young Chinese musicians has been trained and occurred in Switzerland ”, adding: ” The time has finally come to present the Verbier Festival in all its magnitude verbier festival exports its know-how in Asia. »»

Philippe Gault

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