Decryption – Released on June 20, the feature film is recorded after record and has been installed almost permanently in the top 10 of the streaming platform.
You had to think about it: combining K-Pop, animated film and traditional Korean culture. The result? Mira, Rumi and Zoey form the Huntr/X group, and defend – in their spare time – the citizens of demons who try to steal their souls. The three young women are the heroines of K-pop Demon Huntersthe latest animated film produced by Netflix, directed by Sony Animation (which also signed the incredible Spiderman : New Generation).
Between battle scenes in song, Korean folklore and acid colors, acid colors, K-Pop Demon Hunters has everything to please. From K-Pop followers to children (and their parents) via neophytes, the film is resolutely unifying. He also masters the delicate balance between representation of k-pop fans and jokes about them, without ever turning them ridiculous.
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This explosive mixture has made K-Pop Demon Hunters The most viewed Netflix animated film on the platform. In France and internationally, the feature film did not leave the top 10 of the most watched content, as the streaming giant points out. Better still, K-Pop Demon Hunters kept first place in the top 10 films throughout last week.
The craze for Kpop Demon Hunters is not limited to Netflix. K-POP fans, a kind that has become essential through groups like BTS, Blackpink or 2ne1, rushed on the film’s soundtrack. So the single Golden of the HUNTR/X fictitious group accumulates more than 254 million listening to date. Trained by the actresses Arden Cho (Teen Wolf), May Hong (Hacks ) et Ji-young Yoo (Until Dawn), the musical trio also raises 37.6 million monthly listeners on this same platform.
Even on Youtube, the figures are delusional. The video clip of Golden accounts for 137 million views, that of How it’s done in accumulates 101 million and up to 92 million clicks for Soda Pop… In total, eight of the songs from the original album of Kpop Demon Hunters Offered a place in the Billboard top 100, while the film’s album won second place in the top 100 Billboard albums, as reported Variety .
To conquer Lollapalooza
This success is also reflected on stage. If the casting of K-pop Demon Hunters Just double the characters, the film is represented live by one of the greatest groups in the history of K-POP: Twice. The Girl’s Band has exploded the meters since its creation in October 2015, accumulating almost 30 million subscribers on Instagram, more than 100 million views for their dance rehearsals on YouTube, 500 million listening via Spotify ….
This Saturday, August 2, TWICE charmed the crowd of the Lollapalooza festival in Chicago. On the sidelines of the songs produced by the group, Chaeyoung, Jeongyeon and Jihyo interpreted Takedowntitle straight from the album of K-pop Demon Hunters. On many of the videos posted by the Chicago crowd, we can hear the fans take the words in chorus. Just before this performance, the film followers were also treated to a real drone show of about five minutes, chaining designs from the feature film.
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With Kpop Demon Hunters, Netflix proves that the growth of the popularity of K-POP in recent years is not negligible, even outside the music industry. Carried by fans – but not only – their feature film was a success usually less reachable by animation works, often snubbed by part of the public. Successful bet.