Moreover,
Cognac penalizes lvmh spirits branch:
The Cognac sales engine did not find its full speed. Consequently, LVMH. Furthermore, the luxury giant, made it when it is published when it was published on its half -yearly results on Thursday, July 24. For example, Moët Hennessy. Nevertheless, his wines and spirits division of which the British Diageo holds 34 %, has, in fact, displayed a turnover behind 8 % to 2.58 billion euros. Moreover, A new decline after a decrease of 11 % over the entire 2024, to 5.9 billion euros. Therefore, The potion is even more bitter for the current operating profit which plunges from a third to 524 million. euros over the first six months of 2025.
To explain this poor performance. the group led by Bernard Arnault, highlights “The weakness of demand for cognac » et “The impact on customers of trade tensions weighing on the American and Chinese key markets”. However. United States and China represent, together, 80 % of sales of the precious Charente brandy, whose leader brand is none other than Hennessy.
Across the Atlantic. LVMH, like its major competitors Pernod Ricard, owner of Martell or Rémy Cointreau known for his brand Rémy Martin were taken on the wrong foot. After the period of Post-Covid-19 euphoria. during which luxury alcohols flowed in waves, the wave of inflation jostled the behavior of consumers. They were suddenly looking at the expense at the very cognac penalizes lvmh spirits branch moment when the groups of spirits continued to increase. their price. The dropout was brutal. The same wait -and -see has seized the Chinese customers rendered concerned by the slowdown in the economy of. their country.
After commercial battles – Cognac penalizes lvmh spirits branch
To this new state of mind of consumers, have been added to harsh commercial battles. Cognac found itself trapped in a conflict between Europe and China since early 2024. The sector sigh of relief in early July. If Beijing has spoken out for the application of customs duties of 32 % on European wine brandies. companies that had committed to set a minimum price, corresponding to an increase in prices between 12 % and 16 %, were, for the most part, exempt.
You have 38.1% of this article to read. The rest is reserved for subscribers.
Further reading: All about the parade and fireworks – What is fronto-temporal dementia, from which the actor suffers? – independence and non -separatists sign a “historic” agreement – Tour: Arensman wins after 36 km solo-Lipowitz new third party – Tech solution – Vini Fantini, a third Panamanian runner comes from transfers.