Despite an ultra prestigious cast and the experience of its director Ron Howard, the survival Eden Very badly started at the box office.
Ana de Armas, Jude Law, Vanessa Kirby, Daniel Brühl and Sydney Sweeney on an island of Galápagos: it is a sweet dream for any self -respecting American producer, especially under the direction of a director like Ron Howard, old briscard of Hollywood cinema popular behind behind Cocoon, Willow, Apollo 13, An exceptional man, Da vinci code or Rush. The icing on the cake: the intrigue is inspired by a true story, that of European settlers who came to put themselves green far from Western civilization and which ended up putting itself on the face.
Yet, Eden (which also benefits from Hans Zimmer music!) is far from conquering the box office, quite the contrary. But things are a little more complicated than that.
From Eden to hell
Eden was released on August 22 in the United States and He raised for his first operating weekend just over $ 1 million. Problem: it cost 55 million according to Deadline. Suffice to say that he has no chance of repaying his budget thanks to his exploitation in theaters. But then what happened so that a production with such a casting reports so little?
In reality, he comes back from afar. The feature film was screened in preview and with great fanfare at the Toronto International Film Festival on September 7, 2024. However, the projection was followed by fairly warm criticism and It took him eight months before finding a distributorVertical Entertainment. The structure decided to release the film in theaters all the same on an exclusive 30 -day window before swinging it in Pvod (Premium VOD). Prudent, she allocated a very limited room park to him: 664 rooms.
Deadlinewho considers him as “A case of school of the post-Pandemic cinema distribution market”refuse to use the word « bide ». A priori, producers would bet on other income. Half of the foreign territories were sold at Amazon Prime Video for the first outing window. The player of stars on the poster may be more likely on television screens. Still according to the American media, Eden benefited from a huge Australian tax credit which has reduced real costs to $ 35 million.
In all, AGC Studios would have raised $ 26 million thanks to sales abroad at the 2024 Cannes Festival, leaving only $ 9 million to be reimbursed. Will this be enough to make a profitable operation? We will probably never know itbecause if the existence of the film is actually played on American SVOD platforms, with whom Vertical and AGC are negotiating, their figures are too rare and too opaque to draw conclusions. In France, no release date has been announced.